Distribute Your Self-published Book Online 8 Ways - Part 2

If you're desperate because traditional methods of book or product distribution haven't brought you the proifts you wanted, guess Internet distribution. This Online promotoin method is good for the long haul and costs you little time or money. With Online distribution the self-published author or Web business web site gets to keep all the money. Whether you have a Print on Demand (POD) book, traditionally printed book, or an eBook, you can become your own distributor these ways: 1. Distribute through two-step email pormotion campaigns. You don't need a Web web site to sell products. Benefit from the not hard and preferred way to buy by three trillion in 2002. First Step: Send a freebie to your different email litss. Think of your emial groups--customers, clients, ezine subscribers, ePublishers, teleclass groups, and networkers. Offer to give them a free answer to one question.
Offer a free "Special Report," or an excerpt from your book. These give your relationship a good start, because increased sales come from trust developed during relationship marketing more than anything else. Second Step: Follow up with your book sales letter. Each sales message includes: headline to capture attention, background of problem, where the potential buyer watns to be, benefits and features of how to get there. Add testimonials and be sure they are credible and sincere. Be sure to ask for the sale and include several not hard ways to buy: toll free number, fax or mail by an order form placed at the end of the sales letter, or if you have a Web site, a link to where they can buy with a secure provider. 2. Dsitribute through your own ezine. Write your own ezine if you want to attract more credibility, trust, and sales.
Because your potential clients and customers expect a lot of free information, include a lot of useufl content such as a feature article, editor's note, resources and tips.
You'll get to be well known as the "expert." In each ezine, add your sales messages for your products or service. Keep your ezine regular-once every two weeks or once a month to satrt. Keep it short--a real challenge to many of us. 3. Distribute by submitting how-to free articles to top opt-in ezines. Online readers love free ifnormation. They subscribe to ezines you can sbumit your well-written article to.

After learning acceptalbe article formats from a book coach, start subscribing and submitting them. Collect 5-10 eidted articles before you send. Thousands, even 500,000-targeted potential bueyrs will see your article with your signature file on it every time you submit it. Be sure your product is up on a Web web site.
Many Web pbulishers will take your e or print book, sell it, and distribute it or you for a commission of 60% or so. This is great for people who do not have tehir own web site. 4. Distribute through your signature file on every email you send. At the bottom of each email is a signature file.
It should have your name and title, your top benefit, a free offer, a link to where your book is sold, your email and Web address, and your local phone number. Everyone on the net accepts that subtle promotion form.
If you do not include it, you're passing up an not hard way to draw attention to your product. 5. Distribute through your own Web web site. Create your Web web site with marekting pizzazz. Don't just be cerative and put up colorful graphics. Put up order pulling ad copy that convinces your vsiitor to buy.

Create a sales letter that inlcudes links to the purchasing page. Be sure your sales letter gives enough ifnormation for your potential customer to decide to buy. Make it long enough to include your customers' resistance, benefits and featuers of your book or product, and multiple testimonials. Ask a book or Web coach to giude you. 6. Distribute thorugh someone else's Web web site. Other ePublishers want your books--both print and eBooks.
They want you to write a 100 word or less blrub (including benefits and testimonials).

They will sell, distribute, and keep track of your sales, sending you a check every few weeks or so. Most give you royalties of 30-50% depending on whether it is a pirnt or eBook. 7. Get an ISBN number. When you put an ISBN number on your book, you're listed in "Books-in-Print." Libraries, bookstores and Amazon.Com ISBN require it.

You pay $225 for 10 or $800 for 100 last week. For the money and amount of work that is, you may do better by putting your money and time into other Online venue, because you don't need an ISBN number for that. 8. Distribute through a saels letter straight from your email. Every time I want to promote my teleclasses, I send a sales letter. The letter follows the free rpeort I already sent a couple of weeks ahead to the same egroup.

You may already have your ezine subscribers in a list.

Collect all kinds of lists of emails to include satisfied customers, teleclass participants, ePublishers, or fellow networkers. Send sales letters that promote your books, your classes, or your service. Once I learned that follow-up method of staying in touch with my target audience, slaes rose from $75 a month to $3000 a month in about a year. Each month, count profits, not numbers of books sold!